[Video] Leverage Mobile to Drive In-Store Sales

70% of smartphone owners who made an instore purchase used their device to research first and in 2016, mobile influenced sales accounted for over 1/3 of total online and offline retail sales. With RetailMeNot, leverage mobile campaigns to drive in-store footfall and attributable sales. The RetailMeNot Mobile Attribution Report analyzes user signals + location data to quantify in-store visits, and incrementality of sales. On average, RetailMeNot in-store campaigns have a 12.6x return on advertising spend.